How to Win friends and Influence People By: Dale carnegie

Twelve Things This Book Will Do For You

This section was included in the original 1936 edition but shortened to eight items in the revised 1981 edition, omitting points 6 to 8 and 11, largely due to the original being written during the Great Depression (Carnegie lost most of his savings in the stock market crash of 1929)[3] and those points no longer seeming appropriate for modern audiences upon revision. This section was merely a single page list, which preceded the main content of the book, showing a prospective reader what to expect from it.
  1. Get you out of a mental rut, give you new thoughts, new visions, new ambitions.
  2. Enable you to make friends quickly and easily.
  3. Increase your popularity.
  4. Help you to win people to your way of thinking.
  5. Increase your influence, your prestige, your ability to get things done.
  6. Enable you to win new clients, new customers.
  7. Increase your earning power.
  8. Make you a better salesman, a better executive.
  9. Help you to handle complaints, avoid arguments, keep your human contacts smooth and pleasant.
  10. Make you a better speaker, a more entertaining conversationalist.
  11. Make the principles of psychology easy for you to apply in your daily contacts.
  12. Help you to arouse enthusiasm among your associates.

The book has six major sections. The core principles of each section are quoted below.

 Fundamental Techniques in Handling People

  1. Don’t criticize, condemn, or complain.
  2. Give honest and sincere appreciation.
  3. Arouse in the other person an eager want.

 Six Ways to Make People Like You

  1. Become genuinely interested in other people.
  2. Smile.
  3. Remember that a person’s name is to that person the sweetest and most important sound in any language.
  4. Be a good listener. Encourage others to talk about themselves.
  5. Talk in terms of the other person’s interest.
  6. Make the other person feel important – and do it sincerely.

 Twelve Ways to Win People to Your Way of Thinking

  1. The only way to get the best of an argument is to avoid it.
  2. Show respect for the other person’s opinions. Never say “You’re Wrong.”
  3. If you’re wrong, admit it quickly and emphatically.
  4. Begin in a friendly way.
  5. Start with questions to which the other person will answer yes.
  6. Let the other person do a great deal of the talking.
  7. Let the other person feel the idea is his or hers.
  8. Try honestly to see things from the other person’s point of view.
  9. Be sympathetic with the other person’s ideas and desires.
  10. Appeal to the nobler motives.
  11. Dramatize your ideas.
  12. Throw down a challenge.

 Be a Leader: How to Change People Without Giving Offense or Arousing Resentment

  1. Begin with praise and honest appreciation.
  2. Call attention to people’s mistakes indirectly.
  3. Talk about your own mistakes before criticizing the other person.
  4. Ask questions instead of giving direct orders.
  5. Let the other person save face.
  6. Praise every improvement.
  7. Give the other person a fine reputation to live up to.
  8. Use encouragement. Make the fault seem easy to correct.
  9. Make the other person happy about doing what you suggest.

 Letters That Produced Miraculous Results

This section was included in the original 1936 edition but omitted from the revised 1981 edition.
In this chapter, notably the shortest in the book, Carnegie analyzes two letters and describes how to appeal to someone’s vanity with the term “do me a favor” as opposed to directly asking for something which does not offer the same feeling of importance to the recipient of the request.

 Seven Rules For Making Your Home Life Happier

This section was included in the original 1936 edition but omitted from the revised 1981 edition.
  1. Don’t nag.
  2. Don’t try to make your partner over.
  3. Don’t criticize.
  4. Give honest appreciation.
  5. Pay little attentions.
  6. Be courteous.
  7. Read a good book on the sexual side of marriage.

(From:http://en.wikipedia.org/wiki/How_to_Win_Friends_and_Influence_People)

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Assignment 2

I picked an entertainment blog to analyze.  I’ve become a fan of CocoPerez.com fashion blog. I think whoever developed this page knew who their audience was going to be, females 18-25. From the colors of the background to the sidebar advertisements, to the actual content of the site, the appeal to young females is inevitable.  They layout of the site is simple. You have a plan pink background and one column of blog posts. You will get an occasional flashing ad on the side bar but nothing that I cant turn off with a quick click on the “X.”

Other entertainment blogs feature many celebrities. The colors on the blog sites are bright and vibrant. They are light pink and have many pictures. Entertainment blog sites differ from most other genre sites like non-profit websites. When it comes to non-profits, they are all about sympathy and the cause. For example the http://www.redcross.org/, The brightest thing on the site is a bright red cross that symbolizes safety.

Different sites are made for different audiences. For each genre, you have different themes and different colors or layouts to attract different people.

A new journey…

Okay, this isn’t really a new journey. I created the title for dramatic effect.. Its more like a new hobby that I am about to start.
I don’t know how this whole blog thing works. I’m not a very good writer, I’m not some super amazing genius with new insight and I’ve never been stung by a bee. I’m pretty much a normal-ish girl with interesting ideas. I know about beauty products, clothing/fashion and have a general idea of what common sense is. So this blog is where I will share my wisdom with you!

I guess this is where I tell you a little bit about myself. I don’t want to tell you too much because where is the fun in that? I want to be mysterious and super interesting sounding… (Actually its a safety reason) ha! Wanna know more about me and my interesting thoughts? Just follow along as I take you on an epic “Journey”!